by Giovanna Fusco
Fratelli Rossetti continues to renew itself, leaving room for freedom and imagination. Proof of this is the new “Brera Cult” project, which provides, through exclusive artisan techniques and rare materials, the reinterpretation of the historic moccasin with the Fratelli Rossetti bows.
“Brera Cult” gives gives the freedom to experiment “, explains Luca Rossetti, CEO of the Milanese company.” We do a lot of research and we happen to come across precious materials or to test techniques that cannot be reproduced on a large scale. We decided to bring to life the ideas on the Brera moccasin, our most representative model. “
“The first edition will be launched in June and will feature the Brera made in fabric. The fabrics, all in bright colors, are inspired by distant lands and become a true masterpiece of craftsmanship. The models are completed by the” Brera “signature , embroidered by hand with a string of beads on the left side of the shoe: the writing is deliberately made on the contrary with a “mirror” effect, becoming the hallmark of the new project.
Brera Cult is a transversal project in line with the brand philosophy: In fact, Fratelli Rossetti has always played on men’s and women’s declined versions, which will be on sale in the boutiques of Milan, Capri, Porto Cervo and online starting Friday, June 14.
Mastery and professionalism are the best, those of the Brothers Lipsticks are not simple, but the result of great attention to detail.
