P.Rew.: Logos PR
For this Fall Winter season, Jimmy Lion brings socks fans from all over the world to Japan.
His eclectic character and the contrast of a rich ancestral culture with new technologies and modernity are, without a doubt, a source of inspiration and have made him one of the most attractive countries for the world of fashion and design.
This collection, made up of ten original designs, pays homage to Japanese culture, landscapes and traditions, moving from gastronomy (sushi) to art, sport and traditional architecture. These unique motifs mixed with cool tones of blues, olive green, reds and autumn yellows create a truly unique street-style look for this season.
Jimmy Lion launches five Athletic and five Casual styles in this Japan-inspired release. The casual range features cranes on a yellow background, sumo wrestlers in navy blue, samurai dressed in traditional hakama and relaxing views of timeless pagodas.
For Athleisure fans, the brand presents five new Athletic models in organic cotton and introduces two new colors: Athletic Sushi pink and Athletic Katana green, which join iconic colors such as Athletic Dragon yellow, Athletic Monkey white and the black Athletic Lucky Cat.
About Jimmy Lion
Jimmy Lion was born with a clear goal: to offer high quality designer socks at a reasonable price. The brand, which recently celebrated its seventh anniversary, has offices in Madrid, New York and Mexico. Having sold more than two million pairs of socks in 50 countries, Jimmy Lion expects to continue growing by opening new stores and expanding his online business globally.