‘I have always been drawn to the notion of duality and viewing things from two perspectives – bringing a depth and contrast to a person or a concept. This campaign explores this idea of mirroring, a theme which I established as a house code in the new Burberry identity.’
“What is love” is the new “Burberry” advertising campaign for Christmas parties. (photo © by Mert Alas and Marcus Piggott/Burberry) “I am very close to the idea of union and inclusiveness and I am challenging the perception of today’s concept of love. For me this is the true spirit at the base of the festive period. It is one of my favorite moments of the year.
Gigi Hadid wore the Burberry Monogram stripe print cotton trackpants in New York. Earlier this month, Gigi made her campaign debut for Burberry with images shot by photographer Nick Knight showcasing the fashion house’s first-ever Monogram collection designed by Chief Creative Officer Riccardo Tisci.