The atmosphere is electrifying at platform 9¾. Trolleys, parents, children, it’s a great commotion on the platform where the train that will take the young students to the extraordinary Hogwarts School of Witchcraft and Wizardry is located.

The atmosphere is electrifying at platform 9¾. Trolleys, parents, children, it’s a great commotion on the platform where the train that will take the young students to the extraordinary Hogwarts School of Witchcraft and Wizardry is located.
In anticipation of back to school, Prénatal presents the new Fall Winter 2023/24 collection designed to accompany young students on their new adventures.
Nanán, the childhood brand symbol of quality and sweetness, back on stage in Pitti Immagine Bimbo also for this new edition in Florence from 21 to 23 June.
Romantic pop, the mood of the new Giro Quadro Spring Summer 2023 Collection. Giro Quadro’s Spring Summer 2023 collection captures the essence of ‘romantic pop’, combining the classicism of neutral colours and the vibrancy of bright colours in perfect harmony.
The current Fall Winter 2022/23 Jadea Girl collection is really full of colour. Red, verede, fuchsia and lilac alternate with stars, hearts, small animals and cute illustrations.
Timeless circularity for the Giro Quadro Fall Winter 2023/24 collection. Giro Quadro, a Made in Italy brand with a sophisticated personality
With a sophisticated and essential personality, Giro Quadro is a rigorously made in Italy brand that, through a “game of constructions” of garments and accessories studied in detail, allows you to pass from a minimalist style to a more refined style, giving expression.
Like every year, the Jadea Girl Spring Summer 2022 Jadea collection focuses on fresh colors, dynamic and fun prints and an excellent fit. The main focus of the line, in fact, is to guarantee girls of all ages …
This season Gioseppo Kids presents a line of sneakers with soft texture and neutral shades, pastel colors, with fun animal print details. One of the most present novelties will be the print tye dye in delicate shades.
Thus was born the #cartnevale, a booklet that guides you in the creation, with the art & craft technique, of wonderful sets and accessories to make your costumes even more special, a guide to give vent to the imagination and manual skills of young readers.
Pompea, a leading Italian company in the production of hosiery and underwear, redefines the concept of comfort even for the little ones by introducing the new Kids line made of soft GOTS certified organic cotton.
Comfort and fun in the Jadea Girl Fall Winter 2021/22 collection. A line designed to satisfy the tastes of all girls. The coldest season of the year heats up with the new Jadea Girl Fall Winter 2021/22 collection
Mango presents the new Sneakers Collection, characterized by versatile models that are well suited to the different needs of everyday life. The lives and different styles of the Mango community are well interpreted by this new collection.
The Giro Quadro collection for Fall Winter 2021/22 is inspired by the fairy forest, populated by modern fairies and impertinent goblins preparing for the big return to school.
The “boys & girls” collection by U.S. POLO ASSN. it has been extended and enriched with new models for the Spring Summer 2022 collection. Sizes start from 27 and go up to 39 to dress even older children.
Biagiotti Group announces the launch of the new Laura Biagiotti Love collection dedicated to the young fans of the brand and produced and distributed under license by Zero & Company.
Mango continues its commitment to create a more responsible fashion industry and this season launches a denim collection whose finishing process has saved 30 million liters of water thanks to innovative and more sustainable processes, contributing so to a better world.
The Mango Kids Beachwear Spring Summer 2021 collection includes swimsuits and dresses in cotton and linen inspired by the surfer style for boys, while tropical and polka dot prints characterize the girl’s proposals, including dresses.
Surf and adventure are the main ingredients of the Mango Kids summer “Trending now” collection, which features linen shirts with striped and tropical prints, organic cotton t-shirts and polo shirts in shades of blue and salmon.
The new Gioseppo Kids collection continuously stands out for its strong commitment to quality, safety and resistance. Technical innovations are strengthened such as the Gio Memory Effect insole in the sneakers.
Children are hope, indefatigable carriers of dreams and lightheartedness. Giro Quadro for Spring Summer 2021 wanted to emphasize the fundamental contribution of children to the world
Chi ha detto che il back to school non può avere un tocco d’estate? Saraghina Kids ad esempio ha scelto quest’anno di dare il “bentornato a scuola” con due modelli coloratissimi che ricordano la bella stagione.
The Giro Quadro Fall Winter 2020/21 collection is inspired as always by travel … This year dedicated to the New York metropolis, to its mass of ethnic groups, philosophies and styles that coexist thanks to a city that has made diversity its strongest bulwark.
Summer comes and the desire to leave is growing, especially for a beach holiday. From Prènatal a rich and colorful collection to prepare the suitcase for the sea or the backpack for the pool.
UNIQLO, the global Japanese clothing brand, today announces that the UT Billie Eilish Collection by Takashi Murakami will be launched on 25 May in the online stores and 29 in the Milan store.
Carvico and Jersey Lomellina know it well, Italian excellence at an international level in the field of warp and stretch knitted stretch fabrics, which caress our bodies every year through the latest fashion swimwear.
Denim and color: these are the main ingredients of Sarabanda’s Spring Summer 2020 collection, a line of apparel and accessories with a fresh and lively taste, perfect for summer adventures.
Tuc Tuc brought the Color Jungle line to the catwalk of the highly anticipated Children’s Fashion show from Spain. An emblematic collection that perfectly embodies the style and design of the Spanish brand
Color, the watchword of the new Spring Summer 2020 collection by Prénatal; a line that satisfies mothers and children.
The new collection features several capsules suitable for everyone’s needs, newborn 0-9 months, baby 3-36 months and kid 3-8 years and not only
Mothers, fathers, grandparents, uncles and children lovers. I’m coming to you too. The best Christmas gift is certainly the happiness of the little ones and a great way to make them smile is a nice gift.
“Petit Bateau, on the side of future generations since 1893” … It is not a simple slogan. For the brand that has worn young and old for over a hundred years, it is rather a true mission, which carries with it a great responsibility. The brand recognized for the quality of its cotton, is not satisfied with guaranteeing materials that are qualitatively superior to its customers.
We have already passed the much-celebrated mid-August so we are officially ready to recommend you some garments for Back to School 2019 of the little ones! We have selected some garments and brands to better face the Back to School 2019 and not be caught unprepared. Pan con Chocolate proposes elegant but witty garments at the same time, a slightly British casual that gives a nod to the 70s like the velvet skirt.
With Kiddin you enter into a magical world where fantasy and creativity transform a dream into a product with solid artisan bases. Kiddin is a project by Cifra Studio snc of Valeria Cifarelli and Davide Rampanelli, former students of the Politecnico of Milano. They have been working together for 15 years into design, craft, urban and recycled sectors .
When we were a child we all had a dream..
On the external portal of the stand marked K-way we find a wall covered with backlit plexiglass drops, each of which contains a k-Way that recalls the fundamental values of the brand, such as classicism, modernity and technology. Among these exhibits we find the Le Vrai jacket.
Milan’s excitement with the view to the 2018 Fashion Week got paused by Filippo Laterza that captured the attention presenting an innovating capsule collection for the most popular videogame.
Prizing the kids from their bed after a summer of slumber, throwing packed lunches together, and pulling your hair out trying to get everyone out the door on time. What slips your mind every single year?
Contemporaneity and practicality characterize the new collection for next Autumn Winter 2018/19 signed Gallucci.
Winter is still far away but the new Colmar Originals kids Fall Winter 2018 collection can’t wait to be told. During the edition n ° 86 of Pitti Bimbo, the central pavilion features Colmar Originals, an iconic outerwear brand that debuts for the first time with the new Fall Winter 2018 collection for children.
We know that children love to play with colors and it is from this that the new Ermanno Scervino Junior collection for Spring Summer 2019 draws its inspiration.
The exclusive summer 2018 capsule collection signed by Kenzo kids plunges us into the beautiful ocean waters thanks to the fresh colors and fun motifs that cannot fail to catapult us to the bluest seashore imaginable on a full day in summer.
After the great success in New York catwalks, Vicky’z comes out in Milan, becoming known worldwide. This prêt-a-porter brand was born in 2015 and its success was helped by some giants like Amazon and Alibaba.