An austere and rigorous collection presented in a location inspired by the Abbey of Aubazine. With the Haute Couture Spring Summer 2020 collection, Virginie Viard continues to tell the story of Chanel starting from Coco’s life and in this case retracing her childhood in the Abbey.
The Grand Palais, the symbol of Chanel’s success was once again the protagonist of an extraordinary event that saw him turn into the most coveted apartment ever. 31 Rue Cambon, Paris: the house where it all began, where Coco Chanel cultivated her genius and creativity.
A suggestive Parisian atmosphere has been the background to the new extraordinary Chanel’s collection for the Spring Summer 2020 season: the “Ready-to-Wear show” has paraded through the chimney pots and the windows of the peculiar Parisian sloping roofs, perfectly recreated inside the Grand Palais in Paris.
Karl Lagerfeld and Virginie Viard imagine a metamorphosis and transform the Grand Palais in Paris into a peaceful mountain village for the Chanel Fall Winter 2019-20 Ready-to-Wear Show.
The first, on the catwalk, is Cara Delevingne wearing a coat and a wool tailleur, perfect for a beautiful winter’s day.