The new advertising campaign for the summer season celebrates femininity in all its meanings by addressing a woman who is free to be inspired and stand out, following exclusively her own way of being.
The protagonist of the shots, in an essential and timeless black and white, is the British top model Kate Moss. The images, made in the studio, focus on Kate Moss and her interpretation of the most beautiful items in the Spring Summer 2020 collection.
The Bottega Veneta Pre Spring 2020 advertising campaign celebrates and subverts the iconography of modern luxury, continuing to define through the images of photographer Tyrone Lebon the new visual identity of Bottega Veneta conceived by the Creative Director of the maison, Daniel Lee. An oversized gold chain runs through a photo studio; the space that has not been touched up creates a tension between raw and sophisticated elements.