P.Rew.: Bertelli Pigola . photo ©by Gary G Schempp
Lavinia Biagiotti Cigna has been invited to hold a Lecture at Thomas Jefferson University in Philadelphia, one of the most prestigious universities in the United States.
For the first time an Italian entrepreneur, in front of the Philadelphia Authorities, the President of Thomas Jefferson University Stephen K. Klasko, the Consul General of Italy in Philadelphia Pier Attinio Forlano, the professors and hundreds of students, presented the Lecture on the theme “Biagiotti: An Italian Story – Three Generations of Women Designing the Future”.The intervention was concluded together with Pat Cleveland, muse, artist and icon, who spoke about his relationship with the Biagiotti Group.
Lavinia Biagiotti Cigna, President and CEO of Biagiotti Group, is the third generation of the family business, founded in 1965 by Delia Biagiotti.
The Biagiotti group is known all over the world for its collections, for the perfumes, for the patronage and the sustainable approach carried out from the beginning, favoring the use of natural materials. The Biagiotti group is considered a Made in Italy flag, also for having pioneered relations with many foreign countries. Two of all: the first Italian fashion show in China in 1988 and in Russia in the Kremlin in 1995.Each year the Biagiotti Group presents over 70 collections of clothing and accessories. Fashion and art represent important assets of the Biagiotti world together with the link with Rome, testified by the success of the perfume of the same name.In collaboration with Laura Biagiotti Parfums significant restorations were supported, including the Scala Cordonata del Campidoglio and the Fountains of Piazza Farnese in Rome, and the donation of the Grand Curtain of the La Fenice Theater in Venice.