by Cristina Rizza
Forget about boring tailleur and rigorous suits don’t give you a glamour identity. Max Mara retype the rules of the uniform of the contemporary business woman: cosmopolitan and classy, authoritarian by day, rock in the evening.
The power dressing is composed by very different ingredients: feminine elegance interpreted by wide maxi skirt, long gloves, silk dresses and shocking pink tones, offbeat with tailored Teddy Bear coats, spotted prints and Prince of Wales, T- shirts combined with high-waisted trousers and ankle-length skirts and finally the authoritative mixes with the cool soul of the Max Mara woman, total black and leather are essential elements of this winning mix & match.
The bag is obviously oversize, to contain tablets, diary, make up and flat shoes replacement, total black or spotted, for the mini bag addicted, the small version is squared and linear but also this large enough to contain the indispensable.
The mission of the Max Mara winter collection is “to give security”, each of us wears his own uniform when he goes to work, to the cinema or to the center. Today’s women are multitasking: entrepreneurs, cooks, travelers, sportsmen, bloggers and mothers, all this in a single figure that the brand identifies with its successful women’s garments.
