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The celebration of Anteprima’s 30th anniversary continues: the city of Milan, where the brand was born 30 years ago, is back in the spotlight to interpret its essence, the true creative hub and source of inspiration for Izumi Ogino, Creative Director of Anteprima.
For the Spring Summer 2023 collection, Izumi Ogino, Creative Director of Anteprima, interprets the history of the brand by carrying forward the values that have always characterised its identity
For the Fall Winter 2022/23 collection, Anteprima celebrates the female universe by showing through the clothes its manifesto, the founding philosophy of the brand: Smart and precious, with love.
Having Anteprima’s 30th year’s anniversary in year 2023 ahead, Spring Summer 2022 Anteprima Collection has decided to reflect “Izumi Ogino” herself. What made who she is today and what is her next vision?
These days you are reading various news on our magazine on many events involving fashion. Among your favorites are the Fashion Weeks so today I will return to the catwalks with Anteprima, the brand led by Izumi Ogino who created one of the most evocative digital fashion shows of the various world calendars.
Dear Wonder Women is a series of images and sensations in which we immersed ourselves for a few minutes, benefiting from the atmosphere that Anteprima has wanted to present. Poetry, nature and dreamy atmospheres.
Anteprima new Fall Winter 2010/21 colletion . Cocoon effect coats and soft overlays offer a feeling of immediate warmth; silk dresses that sway gracefully and elegantly
Photo of the parterre of the Anteprima Fall Winter 2020/21 collection. Special guests: Alida Goitta, Valessa Villa
While I am going to write this news, I’m already starting to feel to the music, the smells and the energy of a city like Havana that inspired the Anteprima Spring Summer 2020 collection. The brand has accepted the challenge of communicating through colors, texture and cuts by dragging itself into the absolutely successful ambition of translating perception into product.
Photo of the parterre of the Anteprima 2019 Spring Summer collection
Special guests: Thais Wiggers, Juliana Moreira, Virginia Varinelli, Irene Colzi, Sara Waka, Tamara Gonzalez, Aya Suzuki e Aka Amiaya, Sara Rossetto.
Beware of cuts that becomes asymmetric on impalpable and soft tissues, passion for colors that takes the shape of the color block to accommodate the black, the main chracter of the palette.
A mix of trends and colors among the guests of Anteprima fashion show held during the last Milan Fashion Week.